Professional Graphic Design

Posted by The Popular News Today on Wednesday, November 23, 2011

By Ade Lewis


Graphic designers are able to deliver a wide range of graphic design services to assist you with your corporate image. Whatever your design requirements, they are able to work with you to create professional, top calibre results. The methods used in graphic design blend the use of image based design, type based design, symbols logotypes and logo's.

Graphic designers can form a corporate image to convey a chosen message to your clients. This method is very strong and powerful, because images express moods, emotions, and ideas all in one. Image based design utilises the idea of a pictures capacity to convey 'a thousand words'. The images used in image-based design can be photographic, drawn, painted, or graphically construed.

In contrast to image-based design that relies only on a powerful image to have an impact upon a person, type-based design relies on words to send the meaningful message. This sounds easy, it isn't however, as the words are not used in the same way that way writers use them. A writer does not need to consider the look of the words he or she chooses. For a graphic designer the appearance of a word is as important as what their meaning is. There are several ways of designing words, by hand or with typography. Both Typography and handmade lettering are equally effective. When usingtype based design, graphic designers think about both the intended message and its audience when making decisions about font type, size type, aligning of text, font colour, and spacing used.

Image and type can be used in combination together to deliver a clients image. A designer will explore a variety of different designs prior to coming up with a an end product created using the perfect balance between text and image.

Through the use of symbols and logo's, an image or idea are delivered in a compact form. This is an efficient way to be immediately recognised by clients. An audience will begin to associate a company or concept by its symbol or logo. On the other hand, logotypes are corporate identifications which are centred on a individual typographical treatment of words. Symbols and logotypes can be cleverly combined to produce a quality design.

Regardless of what sort of graphic design you are searching for, a good graphic designer should be capable of delivering. Our friendly team have a wealth of experience and will enable you to deliver a unique message using a combination of the techniques described above, i.e; image based design, type based design, type and image and symbols, logotypes and logo's. Whatever your requirements Teapot Creative is capable of giving you quality results. It would not be wise to let an inexperienced individual tamper with something so important. Every aspect of any given makes a huge difference.




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